Design Tools

Logo and visual identity generator

Create brand directions with briefing, variations, applications and export in a clearer flow that does not turn the screen into a heavy form.

No AI credits used PNG + favicons

Briefing

Brand context

0%

Direction

Creative criteria

Sector

Style

Tone

Use

Preview

Selected proposal

Waiting for direction

Start with the briefing

Fill at least the brand name to generate a first visual direction.

High resolution preview

launch

Atelier

App Icon

iOS & Android Ready

Business Card

Corporate Identity

Merch / Swag

Branding Visual

Sponsored

Real applications

Where this identity needs to work

The generator prioritizes clarity and practical use: from favicon to card, from sales deck to first website.

Favicon and site

A mark legible at small sizes

The proposal is designed to work in the site header, favicon and product pages without losing recognition.

Sales and pitch

Rationale to defend the choice

Each direction gives a clear read on style, tone, symbol and use, making approval easier with partners or clients.

Technical kit

Export without guessing

The main PNG and favicon package make clear what is ready and what still requires dedicated design work.

What makes a good logo?

A good logo is simple, legible at any size and works in a single color. Avoid too much detail: it must be recognizable in a 16px favicon and on a billboard. This tool generates the logo as a high-resolution PNG and a ready-to-use favicon kit.

  • Simple: few elements, easy to remember
  • Legible at small size (favicon)
  • Works in black and white too
  • Use at most 2 colors and 1 font

Tool guide

Visual identity studio for creating, comparing and exporting brands

Logo Generator has been redesigned as a brand studio: enter context, choose creative direction, compare variations, understand the rationale and export technical assets with more confidence. Generation is local and does not consume AI credits.

What the tool delivers

  • Briefing guided by name, short line, audience and brand intent
  • Creative direction by sector, style, tone, symbol and color mood
  • Variation comparison with selected proposal and visible rationale
  • Central preview with applications for app icon, card and brand material
  • High-resolution PNG export and ZIP favicon kit with final unlock through lead or quick action

Recommended flow

  1. 1Fill in the briefing with the minimum brand context
  2. 2Choose sector, style and tone to guide variations
  3. 3Open advanced settings if you want to refine symbol and colors
  4. 4Generate directions, compare proposals and read the rationale
  5. 5Export the main PNG or favicon kit when you approve the identity

Frequently asked questions

Questions before exporting

Does the tool use AI credits?
No. This version builds variations locally from the briefing and chosen controls, without consuming AI credits.
Does the final download have a lead gate?
Yes. Briefing, preview and comparison remain open; final download actions may open lead capture or a quick unlock step.
In what format is the logo exported?
The main lockup exports as a high-resolution PNG. The brand kit downloads PNG favicons in 16px, 32px, 180px, 192px and 512px sizes.
Is the basic use free?
Yes. The tool offers free basic use so you can run the main workflow and see the essential result. Advanced exports, full reports, batch features or Studio-connected resources may require an unlock. Paid subscribers do not face export gates when the feature is included in their plan.
Do I need an account to see the result?
The primary result is available in the public tool flow. In some cases, reports, advanced downloads, extra conversions or complete kits may ask for a contact or a quick action. This keeps the copy accurate instead of promising absence of signup where a lead gate exists.

Next step

Approve the direction and generate the kit

When a variation makes sense, save the proposal or download the technical kit. This is the natural moment to capture the lead without blocking creation.

Capture happens at the value moment: exporting, saving or refining an already-created direction.

AbstractOS

You have the logo. Now the site.

Create your brand site in Prisma Studio with AI, already using this identity.

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