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Gestão de Negócios

9 min

NPS in Practice: How to Measure Customer Satisfaction and Act on Results for SMEs in 2026

Learn to apply NPS in practice for your Brazilian SME, measuring customer satisfaction and transforming results into growth strategies for 2026.

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All Produto & SaaS(26)Gestão de Negócios(36)Desenvolvimento Web(16)Marketing Digital(29)IA & Automação(16)Design & UX(6)

Representação visual de uma transição suave ao migrar de planilha para sistema de gestão, com elementos de tecnologia, dados e finanças.

Produto & SaaS

28 de Jul, 2026•10 min read

Migrating from Spreadsheet to System: When is the Right Time for Your SME?

Discover when your SME should migrate from spreadsheet to system, ensuring growth, efficiency, and scalability for the future.

Ilustração moderna de uma equipe de negócios brasileira recebendo um novo cliente com um laptop, simbolizando o onboarding de clientes.

Gestão de Negócios

27 de Jul, 2026•10 min read

Client Onboarding: How the First 7 Days Define Cancellation

Understanding how client onboarding in the first 7 days is crucial for retention and success of any Brazilian SMB.

Um programa de indicações member get member eficiente sendo ilustrado por gráficos de crescimento de PME e ícones de conexão e recompensa, em estilo moderno e digital.

Marketing Digital

24 de Jul, 2026•8 min read

How to Create a Referral Program (Member Get Member) for Your SME in 2026

Discover how to create an effective referral program (member get member) for your SME in 2026, turning satisfied customers into brand advocates.

Um painel digital mostrando gráficos e números de controle de estoque simples para um pequeno negócio, com um laptop e uma planta na mesa.

Produto & SaaS

23 de Jul, 2026•8 min read

Streamlining Simple Inventory Control for Small Businesses, Without Expensive ERPs

Learn to implement efficient and simple inventory control for your small business, avoiding the complexity and high costs of an expensive ERP.

Um painel de controle de software de gestão financeira mostrando gráficos e números de DRE descomplicada para uma PME brasileira.

Gestão de Negócios

22 de Jul, 2026•9 min read

Simplified P&L: How to Read Your Company's Financial Results Every Month

Understanding your simplified P&L every month is vital for your SME's financial health, revealing profits, costs, and expenses for strategic decisions.

Diagrama de **fluxos de automação de marketing** com e-mail e WhatsApp, mostrando a jornada do cliente para PMEs brasileiras.

Marketing Digital

21 de Jul, 2026•11 min read

Unlock Automated Sales: Marketing Automation Flows with Email and WhatsApp for Brazilian SMBs in 2026

In the competitive landscape of 2026, marketing automation flows via email and WhatsApp are essential for Brazilian SMBs looking to scale sales without overwhelming their teams. They enable personalized and timely interactions with potential and existing customers, ensuring a smooth and efficient buying journey, resulting in automated sales.

Representação digital de um contrato sendo assinado eletronicamente, simbolizando a segurança e modernidade da assinatura eletrônica de contratos para PMEs.

Gestão de Negócios

20 de Jul, 2026•9 min read

Electronic Signature of Contracts: The Complete Guide for Small Businesses (Legal Validity and LGPD in 2026)

Electronic signature of contracts offers security and agility for SMEs. Learn about its legal validity, LGPD compliance, and benefits for your business in 2026.

Um time de PME brasileira engajado utilizando um app interno personalizado em tablets e computadores, ilustrando como software próprio vale a pena para otimizar fluxos de trabalho.

Produto & SaaS

17 de Jul, 2026•9 min read

Internal App for the Team: When Custom Software is Worth It for Brazilian SMBs

In today's dynamic business landscape, especially for Brazilian SMBs, the decision to invest in a custom internal application is strategic. Custom software is worth it when off-the-shelf solutions don't meet specific needs, complex processes require exclusive automation, or personalization is crucial for a sustainable competitive advantage.

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Ilustração de uma tela de computador com elementos visuais de pagamento Pix, um gráfico de crescimento de receita e um calendário, simbolizando a automatização da cobrança recorrente Pix em uma PME brasileira.

Gestão de Negócios

16 de Jul, 2026•9 min read

Recurring Pix Billing: How to Automate Monthly Payments in Your Business by 2026

Recurring Pix billing represents the evolution of payments in Brazil, allowing small and medium-sized enterprises (SMBs) and founders to automate the collection of monthly fees, subscriptions, and other recurring revenues with agility and low cost.

Marketing Digital

15 de Jul, 2026•12 min read

How to Respond to Google Reviews and Protect Your Business's Online Reputation

For SME owners and founders in Brazil, responding to Google reviews is a fundamental strategic action that directly impacts online reputation and business growth. It involves constant monitoring, empathetic communication, and professionalism, transforming feedback into opportunities for improvement and strengthening customer relationships.

Gráfico comparativo entre loja virtual e catálogo online para vender direto sem depender de marketplace, com elementos de e-commerce e gestão.

Produto & SaaS

14 de Jul, 2026•10 min read

How to sell direct without depending on a marketplace: Online Store or Digital Catalog?

Discover how to sell direct without depending on a marketplace, choosing between an online store and a digital catalog, and boost your business in Brazil.

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